This interventional study aims to design strategies to improve service quality and productivity in recreational sports facilities in Mashhad Municipality, focusing on creating an age-friendly city. The research consists of two parts: fieldwork and an experimental section. Field Section: 1. Assess seniors' perceptions of services using the SERVQUAL questionnaire and other tools. 2. Conduct a SWOT analysis to identify strengths, weaknesses, opportunities, and threats related to elderly sports participation. Experimental Section: Evaluate the impact of intergenerational sports activities on elderly participants (aged 60+). Participants were paired with younger individuals and randomly allocated to five groups, including a control group. Group Tasks: * Control Group: 78 seniors continued daily routines without structured activities. * Experimental Groups: 1. Non-sport intergenerational interaction sessions (90 minutes, 3x/week). 2. Intergenerational yoga sessions (90 minutes, 3x/week). 3. Light aerobic exercises + group discussions (90 minutes, 3x/week). 4. Non-exercise intergenerational sessions in a park (90 minutes, 3x/week). 5. Non-exercise intergenerational sessions in a nursing home (90 minutes, 3x/week). Field Study Sample: * 384 customers of Mashhad Municipality sports facilities (192 women, 192 men). Key Notes: * Elderly participants were selected through cluster sampling; younger participants were purposively sampled from Mashhad's Islamic Azad University. * Gender balance (50% women, 50% men) was maintained in all groups. Main Questions: 1. How do service quality factors influence customers of Mashhad Municipality sports facilities? 2. Do intergenerational programs improve quality of life, health, and well-being for seniors? 3. What are the strengths, weaknesses, opportunities, and threats for elderly sports participation? 4. What strategies can enhance elderly participation in sports?
Age range
60 Years
Sex
ALL
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Timeframe: Measurements were taken at baseline and after a 3-month intervention period.