This trial refines and evaluates how cultural targeting influences the effectiveness of anti-tobacco messages among lesbian, gay, bisexual, and transgender (LGBT) young adults at risk for the use of more than one tobacco product (polytobacco use). Polytobacco use is associated with nicotine dependence and tobacco use into adulthood, and is disproportionately high among LGBT young adults. This trial seeks to determine how cultural targeting can be applied to communicate polytobacco use risk to at-risk LGBT young adults.
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Visual Attention - Dwell Time
Timeframe: During intervention on Day 1, on average 3 minutes
Visual Attention - Time to First Fixation
Timeframe: During intervention on Day 1, on average 3 minutes.
Perceived Message Effectiveness - Message Perceptions
Timeframe: Immediately post-exposure to intervention
Perceived Message Effectiveness - Effects Perceptions
Timeframe: Immediately post-exposure to intervention
Change in Behavioral Intentions
Timeframe: Change from Baseline in behavioral intentions immediately post-exposure to intervention
Behavioral Intentions: Quitting Smoking
Timeframe: Difference between conditions in behavioral intentions to quit smoking at 1-week follow-up after intervention exposure
Behavioral Intentions to Quit Vaping
Timeframe: Difference between conditions in behavioral intentions to quit vaping at 1-week follow-up after intervention exposure