Fruit and vegetable (F\&V) intake among children in western countries is below recommended levels. To increase F\&V consumption in children (3-6 years), a novel method is proposed based on the concepts of repetitive taste exposure, role models, and non-food rewards guided by the dietary advice: "Eat the rainbow: go for color!" The aim is to determine the effect of this intervention to stimulate the consumption of color on the willingness to try different fruits and vegetables in 210 children aged 3-7 years old
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Change in Willingness to try between
Timeframe: Two sessions (30 minuntes) in two weeks