The purpose of the present randomized controlled trial is to explore the effectiveness of a 12-month well woman digital health intervention leveraging Precision Nudging - the application of behavioral science and reinforcement learning to create individualized, tailored health messaging at scale that matches the right message to the right person at the right time - in promoting behavior change. Specifically, it is hypothesized that scaling behavioral science through reinforcement learning will be more effective at motivating participants to engage with well woman messages and to schedule and to attend a well woman visit compared to a standard of care message.
Age range
21 Years – 65 Years
Sex
FEMALE
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The trial coordinator is the person who runs the study day to day. These cover the practical side — logistics, costs, and what taking part would actually mean for your life. The study team confirms whether you meet the criteria; these are questions to ask, not a sign you qualify.
A starting point for the conversation — always confirm anything about your own eligibility, costs, and care with the study team and your doctor.
Proportion of participants who attended a well woman visit
Timeframe: 3 months
Proportion of participants who attended a well woman visit
Timeframe: 6 months
Proportion of participants who attended a well woman visit
Timeframe: 9 months
Proportion of participants who attended a well woman visit
Timeframe: 12 months
Proportion of participants who scheduled a well woman visit
Timeframe: 3 months
Proportion of participants who scheduled a well woman visit
Timeframe: 6 months
Proportion of participants who scheduled a well woman visit
Timeframe: 9 months
Proportion of participants who scheduled a well woman visit
Timeframe: 12 months
Proportion of participants who scheduled a well woman visit and did not attend (and did not Cancel and/or Reschedule)
Timeframe: 3 months
Proportion of participants who scheduled a well woman visit and did not attend (and did not Cancel and/or Reschedule)
Timeframe: 6 months
Proportion of participants who scheduled a well woman visit and did not attend (and did not Cancel and/or Reschedule)
Timeframe: 9 months
Proportion of participants who scheduled a well woman visit and did not attend (and did not Cancel and/or Reschedule)
Timeframe: 12 months