This trial will test the efficacy of a 3-month intervention on Facebook targeting tobacco use and heavy episodic drinking against a 3-month Facebook intervention targeting tobacco use. Both groups will be offered a nicotine patch starter kit. The primary outcome is verified 7-day point prevalence abstinence from smoking at 3, 6, and 12 months.
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Number of Participants With Reported 7-day Point Prevalence Abstinence at 3 Months
Timeframe: 3 months post baseline
Number of Participants With Reported 7-day Point Prevalence Abstinence at 6 Months
Timeframe: 6 months post baseline
Number of Participants With Reported 7-day Point Prevalence Abstinence at 12 Months
Timeframe: 12 months post baseline