Assessing the Feasibility of Multimedia Interventions to Reduce Blood Pressure in Marginalized Hypertensive Communities of Karachi, Pakistan

Inclusion Criteria: * Participants will be hypertension patients with an active primary healthcare clinic registration from eight chosen clinics situated in Karachi, Pakistan's slums. * Anyone between the ages of 21 and 70 who has been diagnosed with hypertension at one of SINA's participating clinics in the last 30 days is eligible to participate. * Participants will be required to take medicine to control their blood pressure, * sign an informed consent form, * attend primary healthcare clinic on a regular basis, and * have proficiency in five local languages: Urdu, Sindhi, Balochi, Pashto, or Punjabi. Exclusion Criteria: * a patient's pregnancy or lactation status, a history of cancer that may necessitate medication changes, * a blood pressure reading greater than 220/120 mmHg, * a disability that prevents the patient from reading, writing, communicating, or watching television, and participation in any other study.